Private Practice Success

Tired of the business and marketing hype out there? Yes, we are too. As you may have already guessed by our name, we have our eye on ethical ways to help you. If you want to create private practice success whilst maintaining your integrity then read on.

Are you starting up a practice or would like to see your established practice flow better? No matter what stage you are at, Jeff Shearer and Megan Hills at Ethical Practice can help.


Jeff Shearer_Ethical Practice

Private Practice Success with Integrity

Cert IV Massage Therapy, BSHc (Acu), NLP
Member: Australian Acupuncture and Chinese Medicine Association (AACMA) 
and Australian Natural Therapists Association (ANTA). Jeff Shearer has been in private health practice since 1995, running a successful remedial massage, and then acupuncture clinic – from mobile, to renting a room from a multi-modality clinic, to running his own multi-practitioner natural therapy clinic.

Jeff is an international presenter at conferences and presentations held by:

  • New Zealand Register of Acupuncture
  • Australian Acupuncture and Chinese Medicine Association
  • Australian Association of Massage Therapists
  • Australian Hypnotherapists Association
  • World Massage Conference
  • Association of Massage Therapists
  • Reflexology Association of Australia
  • Endeavour College of Natural Health
  • Southern School of Natural Therapies

Jeff has learnt some valuable lessons about how:

  • to achieve better health results for clients
  • build a successful practice
  • How to create a practical business plan that excites you
  • maintain life balance

Achieving it all without sacrificing standards of care.

Conscious that practitioners in the natural medicine industry are more at risk of failure in business than other healthcare modalities. Jeff was inspired to create Ethical Practice – an information-based business designed to assist anyone in healthcare develop a practice with integrity.

Need some help with your practice? More about coaching with Jeff.


Megan_Hills_Ethical Practice

Private Practice Marketing

Megan has worked in marketing since 1998. She has worked as a marketing consultant, copywriter, designer and illustrator. Megan now makes her marketing nous available through her marketing coach service: My Marketing Thing.

Many of Megan’s clients have been natural medicine practitioners and counsellors. So she has a clear idea of the kinds of promotion challenges practitioners face and how to over come them.
Need some marketing help?
 Read more about coaching with Megan.


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